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Adobe Positioned in Visionaries Quadrant for Mobile Consumer Application Platforms

Adobe Systems Incorporated (Nasdaq:ADBE) has been placed in the Visionaries Quadrant in Gartner, Inc’s Mobile Consumer Application Platform Magic Quadrant report published Dec. 3, 2009. “We believe our position in the Visionaries quadrant is a result of our work and commitment to seamlessly deliver expressive Web applications, content and video across multiple mobile platforms using the Adobe Flash Platform,” said Ricky Liversidge, vice president, Product Marketing, Platform Business at Adobe.

“It’s exciting to see Adobe’s heritage of providing developers the tools and consistent runtimes to create engaging content broaden to include the mobile space, and we look forward to continued growth of the mobile platform over the coming years.”

Adobe has a longstanding commitment to the mobile industry and has solidified that over the years through partnerships with 19 of the top 20 handset manufacturers. Adobe also started the Open Screen Project™, an initiative with close to 50 industry partners that are working to develop a consistent Flash runtime for multiple devices. Adobe and partners recently demonstrated progress of this initiative by announcing beta versions of Flash® Player 10.1 for desktop and netbook operating systems and the intent to deliver Flash Player 10.1 for the Google® Android™, Palm® webOS and Windows® Mobile platforms in early 2010.

About the Open Screen Project
Led by Adobe, the Open Screen Project includes close to 50 industry leaders working together to provide a consistent runtime environment across mobile phones, desktops and other consumer electronic devices. The initiative addresses the challenges of Web browsing and standalone applications on a broad range of devices, and removes the barriers to delivering applications and content seamlessly across screens. Participants of the initiative include Antena 3, Atlantic Records, ARM, BBC, Burda, Cell, Chungwha Telecom, Cisco, Comcast, Conde Nast, Daum, Disney Interactive, Fox Mobile, Google, Group Espresso, HTC, Intel, LG Electronics, Lionsgate, Marvell, Motorola, MTV Networks, NBC Universal, Nokia, NTT DoCoMo, NVIDIA, OpenTV, Palm, Paramount, QNX Software Systems, Qualcomm, Stern.de, RTL, Samsung, Sony Ericsson, Texas Instruments, The New York Times, Toshiba, Verizon Wireless, Ziilabs and many others.

About Adobe Flash Platform
The Adobe Flash Platform is the leading Web design and development platform for creating expressive applications, content, and video that run consistently across operating systems and devices and reach more than 98 percent of Internet-enabled desktops. Major broadcasters, gaming and media companies including Disney.com, MLB.com, DIRECTV and others rely on the Adobe Flash Platform for delivering video on the Web and the platform powers social network sites such as YouTube and MySpace. For more information about the Adobe Flash Platform visit www.adobe.com/flashplatform.

About the Magic Quadrant
The Magic Quadrant is copyrighted Dec. 3, 2009 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner’s analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

 [December 15, 2009]


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