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In 2009, Fujifilm will be able to offer the complete 3D package: from digital photography to digital prints. Fujifilm is once again breaking new ground and continuing to raise expectations in the development of new imaging products.
Aiming to "capture precious moments just as your eyes see it", over the last decade Fujifilm has developed unique lenses, CCDs and Processors, amongst other key digital camera technologies. This year heralds the launch of the world’s first digital camera that can capture 3D stills and movies, the "FinePix REAL 3D W1 Digital Camera", and the "FinePix REAL 3D V1" - an 8-inch viewer - on which spectacular 3D images can be displayed. Additionally, with advances in high precision production technology, Fujifilm has successfully developed a 3D Print service enabling you to print and keep your 3D images.
3D Photography - Welcome to the world of 3D
The REAL 3D W1 digital camera features the newly developed "FinePix REAL 3D Lens System." To achieve a natural, 3D image, it was necessary to flawlessly layer together two images, so two Fujinon lenses, renowned for their high resolution and exquisite rendering, were installed. A robust aluminum die-cast frame has been used to protect the lenses from vibration and impact. A 3x optical zoom, deemed difficult to achieve in 3D photography because of the precision required to align two lenses, is also possible.
Moreover, the "RP(Real Photo) Processor 3D" which is based on photo technology that Fujifilm has developed over the years, synchronizes data passed to it by the two lenses and two CCD sensors to determine shooting conditions such as focus, brightness and tonality and instantaneously blends this information into a single symmetrical image, for both stills and movies. The 3D/2D LCD monitor features Fujifilm’s own LCD panel, exclusively for the display of 3D/2D images on digital cameras, allowing you to see beautiful, natural 3D images with the naked eye. As the camera performs a series of image processing steps automatically, anyone can take 3D stills and movies with superb picture quality by just pointing the camera and pressing the shutter button.
Advanced 3D Mode - function for 3D experts
The FinePix REAL 3D W1 Digital Camera allows you to adjust the settings to suit the scene being photographed. When using the Individual Shutter 3D Shooting mode, the camera shifts to take the second shot after taking the first shot, and saves a single 3D image in the camera manually. This allows you to edit the 3D images, particularly useful for landscape photography where a 3D image is difficult to achieve, or conversely, macro shots, where the 3D effect can be too strong.
"Interval 3D Shooting" mode allows further flexibility; it is possible to take two shots from different viewpoints continuously while the photographer is moving, to achieve 3D images of long-distance views. Users can enjoy more dynamic 3D shots, whether they are capturing a sea of clouds from an airplane, or taking 3D shots of distant views from a car window. By using the "Parallax Control (3D Tuning Function)", the 3D images can be manually adjusted for a clear and sharp 3D view. Adjustable in both live images on LCD while shooting and recorded images; this simplicity-of-use lets users really get creative when shooting in 3D!
2D photography - Powerful 2D still functions
This camera also brings fun new possibilities in 2D photography! You can really take advantage of the fact that this is actually two digital cameras in one. The "Advanced 2D Mode" lets users take two different shots simultaneously by pressing the shutter once. With "Tele/Wide Simultaneous Shooting", it is possible to take a close-up photo of the subject and, at the same time, a photo with a wider span - just by changing the settings of the two lenses. Users can achieve zoom and wide angle photography with a single press of the shutter. With "2-Color Simultaneous Shooting" mode, users can take photos of the same scene with different colour tonalities, for example, "Standard" and "Fujichrome", by changing the processing signals on the two sensors. At the same time, 13 types of scene position are featured to enjoy various shooting styles that can be used both in 2D and 3D shooting.
"2-Sensitivity Simultaneous Shooting" mode enables you to change the sensitivity setting of the two shooting systems which expands the range of photographic expression. In scenes where it is difficult to determine the optimal camera settings, users can take shots with picture stabilization priority and then with picture quality priority and choose the best image later, or change the picture stabilization levels to take two different shots simultaneously.
Source: Fujifilm Canada [August 3, 2009]
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