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| Apple Corps Ltd., MTV and Harmonix Announce ’The Beatles: Rock Band,’ Worldwide Release Set for 9/9/09 |
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Apple Corps, Ltd., Harmonix and MTV Games, a part of Viacom’s MTV Networks (NYSE: VIA, VIA.B), announced the 9/9/09 worldwide release of The Beatles: Rock Band. The music-based video game, an unprecedented, experiential progression through and celebration of the music and artistry of The Beatles, will be available simultaneously worldwide in North America, Europe, Australia, New Zealand and other territories for the Xbox 360 video game and entertainment system from Microsoft, PLAYSTATION3 computer entertainment system and Wii home videogame console from Nintendo.
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The Beatles: Rock Band will allow fans to pick up the guitar, bass, mic or drums and experience The Beatles extraordinary catalogue of music through gameplay that takes players on a journey through the legacy and evolution of the band’s legendary career. In addition, The Beatles: Rock Band will offer a limited number of new hardware offerings modeled after instruments used by John Lennon, Paul McCartney, George Harrison and Ringo Starr throughout their career.
The Beatles: Rock Band will be offered as standalone software and hardware as well as a limited edition bundle. The game will be compatible with all Rock Band instrument controllers and other current music-based video game peripherals.
Available on 9/9/09:
- The Beatles: Rock Band Software — Xbox 360, PLAYSTATION 3, Wii: $59.99 MSRP
- The Beatles: Rock Band Standalone Guitars — Xbox 360, PLAYSTATION 3, Wii: $99.99 MSRP
- The Beatles: Rock Band Limited Edition Premium Bundle: Xbox 360, PLAYSTATION 3, Wii: $249.99 MSRP
Please note: Pricing outside of the US to be announced at a later date.
The Beatles: Rock Band marks the first time that Apple Corps, along with EMI Music, Harrisongs Ltd, and Sony/ATV Music Publishing, has agreed to present The Beatles music in an interactive video game format. The Beatles: Rock Band will be published by MTV Games and developed by Harmonix, the world’s premier music video game company and creators of the best-selling Rock Band(R). Electronic Arts will serve as distribution partner for the game. In addition, Giles Martin, co-producer of The Beatles innovative LOVE album project, is providing his expertise and serving as Music Producer for this groundbreaking Beatles project.
Exclusive content created by Apple Corps, MTV Games and Harmonix will be made available to fans over the next few months who participate in a pre-order campaign through major retailers. More details on The Beatles: Rock Band game and pre-order will be revealed in the coming months. [March 9, 2009]
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SEGA and Nintendo Join Forces for Mario & Sonic at the Olympic Games (March 29, 2007)
Nintendo 3Q Consolidated Financial Results (January 26, 2007)
Nintendo’s Marketing Blitz: Wii Play for All (November 13, 2006)
Nintendo and AiLive Announce New Tool for Creative and Easy Wii Development (October 13, 2006)
Nintendo’s Wii Console Launches Nov. 19; MSRP US $249.99 (September 14, 2006)
Nintendo News: The World Goes Portable with Nintendo DS - 21 Million Sold (July 24, 2006)
Nintendo’s New Wii Video Game Console Uses NEC Electronics’ Embedded DRAM (June 19, 2006)
Nintendo of America Announces Executive Promotions (May 26, 2006)
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Xperia PLAY Set to Revolutionize Mobile Gaming
Sony Ericsson’s recently revealed Android mobile phone, the Xperia PLAY, is set to revolutionize the mobile gaming sphere, as well as facilitating the breakthrough of Android into mainstream gaming circles. Commonly referred to as the PlayStation phone, the new PlayStation certified phone successfully integrates smartphone features such as the popular Android software platform with a portable games console, designed to provide the most complete and entertaining mobile gaming experience that has ever been available to consumers.
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