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Intuitive Search Capabilities and Structured Results: Only on YellowPages.ca

Yellow Pages Group (YPG) has developed a unique online search platform, which allows users of YellowPages.caTM to obtain structured results with unstructured queries. Like other search engines, users will now be able to perform intuitive searches with keywords like products, brands or even landmarks, while obtaining accurate results structured according to the needs expressed in numerous usability studies. Few other search engines deliver structured results like these.

The new, lightweight and uncluttered interface of YellowPages.ca is evolving away from its directory listings format and giving users instant gratification even when they don’t know which keyword to use when conducting a search. Until now, YellowPages.ca was relatively unforgiving if you didn’t know exactly what you were looking for. Not any more. To access the beta version of the new YellowPages.ca search engine, users simply have to visit http://beta.yellowpages.ca or go to the homepage of the current site and click on the beta site link.

"Thanks to this fresh and rewarding technology, the Yellow Pages brand is evolving into the future - for new audiences and in new ways," said Marc P. Tellier, President and CEO of Yellow Pages Group. "YellowPages.ca has truly become a ’find’ engine and will enable us to consolidate our leadership position in the area of local search."

 [June 20, 2006]


 

Other IT news about Yellow Pages Group

  • The Yellow Pages App First With Free Voice Navigation (May 4, 2012)
  • Yellow Pages Group Launches MarketProfiler (March 11, 2011)
  • Yellow Pages Group Unveils Integrated Multimedia Offering for Businesses and Launches Website Services (February 23, 2011)
  • Poynt Corporation Partners With Yellow Pages Group (December 27, 2010)
  • Yellow Pages Group Launches Mediative: New Digital Marketing Company Will Deliver Unique Solutions to National Advertisers (October 27, 2010)
  • Yellow Pages Group to Acquire Canpages and Contribute Its U.S. Directory Operations to Ziplocal (March 31, 2010)
  • Yellow Pages Group Acquires Restaurantica (January 26, 2010)
  • Yellow Pages Group Launches Mobile Search Applications for BlackBerry and iPhone (April 8, 2009)
  • Call Genie Announces Release of EVD 5.1 in Ontario, Alberta and British Columbia (January 4, 2007)
  • Yellow Pages Group to Acquire MTS Media, the Directory Business Unit of MTS Allstream (August 14, 2006)
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