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Tata Communications Launches Global Content Delivery Network Service Powered By BitGravity

Tata Communications, a provider of a new world of communications, and BitGravity, Inc., a next-generation Content Delivery Network (CDN) for interactive broadcasting, have launched Tata Communications’ CDN service powered by BitGravity. With more than 300 points of presence worldwide, Tata Communications now offers the first truly global CDN service on a state of the art, single ASN global IP network throughout Europe, Asia, North America and India.

Tata Communications, which announced a strategic partnership with BitGravity in March, 2008, has also invested $11.5 million in convertible debt in BitGravity, validating the company’s content delivery platform as a key benefit in Tata Communications’ value-added services offering. In turn, BitGravity has named Tata Communications’ Chief Technology Officer, John Hayduk to its Board of Directors. Tata Communications’ financial backing of BitGravity confirms Tata Communications’ commitment to develop and offer innovative technology solutions to its global customers.

"The launch of Tata Communications’ CDN service is a major milestone in our strategic roadmap to offer unparalleled managed services globally. We chose to work with BitGravity because it has the best architecture and technology to deliver high quality content and video," said Vinod Kumar, Chief Operating Officer, Tata Communications. "Together, Tata Communications and BitGravity’s capabilities are a formidable force to deliver high quality content and video."

Tata Communications’ next-generation CDN service, powered by BitGravity’s technology, delivers the highest performance and reliability in the industry while providing immediate access to content, including High-Definition Video, without delay or jitter, and the highest levels of throughput for end users. Fast forwarding, cache clearing, resolution switching and rate throttling are just a few of the features that enable customers to build a robust and engaging application into a Flash Player.

"Video will soon become over 80% of the traffic on the Internet and content delivery will become strategic for every carrier. Carriers without a CDN strategy will inevitably become insignificant and will lose the economy of scale required to be competitive. This is a strategic endeavor for both Tata Communications and BitGravity and sends a bold message to the global CDN market," said Berge Avayzian, Chief Strategy Officer of Yankee Group.

"Global reach will be table stakes for content delivery and we are excited to receive funding and support from a strong strategic investor like Tata Communications that will enable us to effectively integrate our CDN architecture with their worldwide backbone and provide an unmatched user experience. Tata Communications’ extensive relationships within and outside of the communications industry will accelerate the deployment and penetration of our innovative platform," said Perry Wu, CEO and co-founder of BitGravity.

Tata Communications’ Tier 1 IP presence worldwide combined with BitGravity’s leading technology provides an offering that is unmatched in user experience, performance, quality and reach around the world. Tata Communications is uniquely positioned to offer quality global delivery and support, which enables companies to outsource distribution of Video, Downloads, Music, Games and Multimedia without degradation from Paris to Hong Kong, Bangalore and the Silicon Valley.

"Two essential ingredients of a superior CDN service include a strong IP network providing higher performance, and an efficient, scalable file distribution technology," said Genius Wong, Tata Communications’ Senior Vice President of Global IP and VPN Services. "The design of Tata Communications’ CDN service has taken into account these key factors to come up with the industry’s highest performance and reliable IPv4 and IPv6 CDN service."

Tata Communications’ suite of offerings include Tata Communications CDN, a next-generation CDN designed for a wide range of applications providing the highest performance and reliability on a global scale; Tata Communications CDN Plus and CDN Secure, add value designed for the distribution and protection of media assets; and Tata Communications LiveBroadcast, a high quality, flash-based streaming service for broadcasters of live events.

 [September 9, 2008]


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