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PhotOBaby: customizing and sharing prenatal images and video

PhotOBaby launched a service available to consumers that allows parents to customize and share baby’s first images and video in the clinical setting. PhotOBaby offers the ability to personalize the images and videos taken during the normally scheduled prenatal check-up with a choice of content, including baby’s name and sex, date of the ultrasound, border art, and music.

By utilizing images and video captured during the medically-necessary ultrasound, PhotOBaby helps to ensure that the prenatal imaging is being conducted in a safe, medical environment by a licensed professional.

By personalizing the ultrasound, PhotOBaby enhances early “family bonding”-the close emotional tie between parents and siblings with baby and one of many keys to good newborn health. Until recently, families and friends were only able to get to know the newest family member by looking at a snapshot or living vicariously through the expectant mother. Now, PhotOBaby allows parents to share their ultrasound bonding experience with spouses/partners, siblings, family and friends. Specialized content enables users to humanize their infant’s first images before sharing it.

www.MyPhotOBaby.com

 [December 27, 2007]


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