CIR, the non-profit investigative reporting organization that has produced numerous award-winning investigations, will curate the YouTube channel, which is expected to launch in July 2012. Journalists will be trained in audience engagement and other best practices for online video. The Investigative News Network (INN) will also be responsible for working with its member organizations to leverage the channel to reach new audiences and increase the amount of earned revenue to subsidize their public interest journalism.
"This collaboration is poised to bring investigative reporting authoritatively onto the social web,” said Michael Maness, vice president for media innovation and journalism at Knight Foundation, which promotes informed and engaged communities. “We hope it will engage audiences and expand public appetite for visual story telling.”
Robert J. Rosenthal, executive director of CIR said, “One of the goals of this partnership will be to raise the profile and visibility of high impact story telling through video. We hope this initiative generates revenue that supports the work of nonprofit organizations and independent filmmakers everywhere. Collaborative efforts like this are no longer the future of journalism, they are today’s reality.”
The investigative news channel will feature videos from major broadcasters and independent producers, both national and global, non-profit and for-profit. Contributors to the channel will include NPR, ABC News, The New York Times, CIR, Pulitzer Center on Crisis Reporting, Center for Public Integrity, American University Investigative Workshop, Independent Television Service, as well as other members of the Investigative News Network. CIR plans to add additional contributors and will seek submissions from freelance video journalists and independent filmmakers from around the globe.
CIR and INN will work together to promote the channel and to engage users in the content through social media and online chats.
"We are very excited at the opportunity to expand the size of the audience for public interest journalism through the YouTube platform," said Kevin Davis, CEO & Executive Director of the Investigative News Network, a 501(c)(3) organization that represents the interests of 60 nonprofit, nonpartisan newsrooms in North America. "We believe that this channel can increase the impact of accountability journalism in a way that both engages and informs."
Sharon Tiller, director of digital media for CIR, said, "The Knight grant gives CIR and INN the crucial start-up funding to launch and curate a new YouTube Channel that will be a dynamic hub for high quality, high impact investigative videos stories from top news producers but also a magnet for emerging talent from all over the world."
www.centerforinvestigativereporting.org [April 13, 2012]
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