VideoGAMESCanada.ca:
 


 
NEWSLETTER:
Email:

News

Xerox Flies High as Cirque du Soleil Official Partner

Flexibility, creativity and a legacy of innovation are three things Xerox Corporation (NYSE: XRX) has in common with its new partner, Cirque du Soleil®. Xerox now is the exclusive provider of office equipment and document technology and services for Cirque du Soleil’s Big Top and Arena Touring shows in the U.S., Canada and Europe. Cirque du Soleil will perform in Toronto and Calgary in late September.

“The performers in Cirque du Soleil are renowned for exhilarating stunts and high performance,” said Christa Carone, chief marketing officer, Xerox Corporation. “Xerox technology takes care of the business behind the brand, so they can focus on awe-inspiring feats.”

Xerox will work with Cirque du Soleil at its headquarters, satellite offices and on its touring shows to simplify business processes and document management. In addition to providing managed print services, Xerox will help the show develop customized cross-media campaigns to engage new audiences and increase ticket sales.

“Our business partnership with Xerox plays to our mutual brand strengths and global reach, while giving both enterprises ways to benefit from each other’s innovation,” said Mario D’Amico, marketing senior vice president, Cirque du Soleil. “Xerox’s equipment and services provide the perfect behind-the-scenes solutions to help us run our touring operations smoothly.”

Xerox will host Real Business Live! and premium hospitality events in conjunction with performances to engage, entertain and educate its customers and prospects.

 [July 15, 2011]


Send this IT news to a friend
Recipient :
(enter the e-mail address of the recipient)

From 
(enter your name)

(enter your e-mail address)

 

Other IT news about Xerox

  • Xerox Research Centre Canada Signs Agreement with Authentix to Provide Secure Materials Research Services (April 1, 2014)
  • Revealed: The Fragility of U.S. Wireless Customer Loyalty (March 18, 2013)
  • Xerox Research Centre of Canada recognized by Chemical Institute of Canada (May 8, 2012)
  • Xerox Canada Launches New Recycling Program (December 2, 2011)
  • Analyst Firm Positions Xerox in “Visionaries” Quadrant in 2011 ECM Report (October 25, 2011)
  • Xerox Keeps Colour Affordable with New ColorQube Desktop Solid Ink Printers (October 27, 2010)
  • Xerox Researcher achieves 100th Patent Milestone (September 20, 2010)
  • Xerox Completes Acquisition of Affiliated Computer Services (July 21, 2010)
  • Preo Software Announces License Agreement With Xerox (October 7, 2009)
  • Xerox to Acquire Affiliated Computer Services (September 29, 2009)
  • Greenpeace targets Xerox and urges the company to stop destroying the Boreal Forest (July 31, 2009)
  • New Xerox Software Makes Photo Printing a Flash (March 4, 2009)
  • Xerox Tapped by IBM for Global Imaging and Document Management Services (November 14, 2008)
  • Canadians Name Diversity As Key Ingredient In Formula For Innovation Success (September 26, 2007)
  • Technology key to business growth for majority of Aboriginal-owned small businesses (June 19, 2007)
  • Xerox announced Innovate ’06” seminar (March 20, 2006)
  •  

    Website based on SPIP, an Open Source program under GNU/GPL licence
    GADGETS: