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| Facebook Edges Out Amazon, Google and Adobe to Be Named Brand of the Year in 2011 Brand Impact Report |
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When you combine Facebook’s explosive growth with the fact that TIME Magazine named Mark Zuckerberg its "2010 Man of the Year" and Hollywood released an award-winning film about the company, it’s no surprise Facebook was named Brand of the Year in the Liquid Brand Impact Report 2011, a report summarizing the findings from an annual research study of brands in the technology market that was just released by Liquid Agency and its research partner, Socratic Technologies.
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The Liquid Brand Impact Report is derived from a quantitative study of more than 200 technology brands in 40 business-to-consumer (B2C) and business-to-business (B2B) categories. It examines a brand’s relative strength as measured by its "Brand Power Rating," which is derived from a Socratic Technologies’ model that measures several key market perceptions of brands: awareness, consideration, preference and purchase intent (ACPP). The Brand Power Rating has a very high correlation to a company’s current market share, but more importantly, it can detect early shifts toward newcomers with the potential to disrupt the status quo.
With its win as Brand of the Year, Facebook edged out Amazon who came in a close second. Adobe, Google and Intel rounded out the top five performing brands. In addition, Facebook also took top honors in the B2C category, while Adobe won the B2B category.
The Liquid Brand Impact Report also tracks the biggest movers up or down in terms of a company’s brand impact in each of the 40 categories. This includes companies like VMWare with the biggest upward movement in Virtualization Software, EMC for Enterprise Software, Vizio for HDTV and HTC for smartphones, to name a few.
To download the full Liquid Brand Impact Report 2011, which provides a detailed breakdown of rankings and brand performances in each of the 40 categories, go to: www.liquidagency.com/events/brand_i.... [March 14, 2011]
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MyScreen Mobile Delivers Ads to Google G1 Phone and Android Devices (February 13, 2009)
IBM Teams With Google and Continua Health Alliance to Move Data From Remote Personal Medical Devices Into Google Health and Other PHRs (February 6, 2009)
Jonathan Lister Named Managing Director and Head of Google Canada (February 3, 2009)
Google Goes Blogging (January 27, 2009)
Applied Identity Joins Google Enterprise Partner Program (January 6, 2009)
What Is RSS? One of the Top Search Queries in Google in 2008 (December 17, 2008)
PaperofRecord.com Completes Sale of Digital Newspaper Archives to Google (December 3, 2008)
Omniture SiteCatalyst Now Available for Google Android-Based Mobile Phones (November 25, 2008)
New York Debate Audience Can’t Decide if Google Is "Evil" (November 20, 2008)
CompanionLink for Google a Powerful Alternative to Google Calendar Sync (November 19, 2008)
Competition Bureau Canada: Google Inc. Terminates Advertising Agreement With Yahoo! Inc. in Canada (November 6, 2008)
Authors, Publishers, and Google Reach Landmark Settlement (October 29, 2008)
CompanionLink Software the First to Introduce Two-Way Synchronization With Google Android Phones (October 23, 2008)
Mochi Media Joins Google for Launch of AdSense for Games (October 9, 2008)
DigitalGlobe Announces Extension of Google Content Agreement (October 2, 2008)
T-Mobile Unveils the ’T-Mobile G1’ with Google-the First Phone to Run on Android (September 26, 2008)
Webcam Pictures on Google Earth (September 3, 2008)
Google Wins Gold in the Future Mobile Awards for their Contribution to Mobile Search (August 20, 2008)
New Book, SEO Made Simple, Reveals Proven Methods for Achieving #1 Google Rankings (August 12, 2008)
MediaScrape’s new Google Inc. Deal (July 3, 2008)
Yahoo! to Strengthen Competitive Position in Online Advertising Through Non-Exclusive Agreement With Google (June 13, 2008)
washingtonpost.com Launches Widget on Google Content Network (May 30, 2008)
Microsoft Comments on Yahoo!-Google Announcement (April 10, 2008)
Why Google Buying DoubleClick Performics Is Your Key To #1 Ranking in the Search Engines (April 1, 2008)
BitDefender Finds Spammers Are Leveraging Google Applications (March 18, 2008)
MyMedicalRecords.com Collaborates With Google on Personal Health Records (March 18, 2008)
ZipLocal adds online powerhouses Google and Yahoo! Search Marketing to online advertising arsenal (March 3, 2008)
Google responds to Microsoft’s Bid on Yahoo! (February 5, 2008)
Microsoft, Google, & Yahoo! Pay Millions to U.S. for Their Past Promotion of Illegal Gambling (December 25, 2007)
Marqui and Google Website Optimizer to Deliver Marketing webinar on Landing Page Optimization (November 14, 2007)
VirtualTourist.com to Support New OpenSocial APIs (November 5, 2007)
Google Apps in the Enterprise: A Career-Limiting Move for Enterprise Architects? (August 27, 2007)
ACCC alleges misleading and deceptive conduct by Trading Post and Google (July 17, 2007)
Google to Acquire Postini (July 11, 2007)
Google to Acquire Postini (July 10, 2007)
"G-mail" Lawsuit: Giersch Wins Against Google (July 5, 2007)
New Book Reveals 37 Proven Strategies for Getting Business Booming With Google AdWords (March 1, 2007)
Google Introduces New Business Version of Popular Hosted Applications (February 22, 2007)
Avaya to Integrate Communications with Google Apps to Provide New Productivity-Enhancing Solutions for Small Businesses (February 22, 2007)
Amazon, Google, and Yahoo! Executives to Keynote at CMP Technology and O’Reilly Media’s WEB 2.0 Expo (February 13, 2007)
Google To Acquire YouTube for $1.65 Billion in Stock (October 10, 2006)
Google CEO Dr. Eric Schmidt Joins Apple’s Board of Directors (August 30, 2006)
Google and eBay Sign Multi-Year Agreement (August 28, 2006)
Federal Judge to Rule on Google’s ’Right’ to Limit Speech on the Internet (June 23, 2006)
Google Accounts for Half of All U.S. Searches in April, According to Nielsen//Netratings (May 25, 2006)
Sony Ericsson and Google Collaborate on Integration of Blogger and Google Search Into Handsets (February 28, 2006)
Other IT news about Intel Corporation
Watching Television on Devices Around the Home Made Possible with Intel Technology (January 7, 2013)
Intel does a digital Dance with Matisse at London Design Festival (August 18, 2011)
Intel and Micron Receive Most Innovative Flash Memory Technology Award at 2011 Flash Memory Summit (August 11, 2011)
Intel to Launch AIM Suite Anonymous Video Analytics Technology Support: (August 9, 2011)
Intel Launches ’The Escape’ - A YouTube First (June 16, 2011)
D-Link Now Shipping MainStageTM for Intel Wireless Display (June 14, 2011)
Intel Creates AppUp Small Business Service on Hybrid Cloud (May 26, 2011)
Intel Brings the Past to the Future with ‘Remastered’ Project (March 9, 2011)
Intel and WiLAN Reach Agreement to End Litigations (January 17, 2011)
Intel Unveils Connected Store with adidas, Best Buy, Kraft Foods, MIT Media Lab, Procter & Gamble (January 12, 2011)
Intel Announces New Patent Cross License Agreement with NVIDIA (January 11, 2011)
Intel Corporation acquires Toronto start-up CognoVision (November 17, 2010)
Canadian small businesses want and need the Internet, but investment lagging in infrastructure, training (October 21, 2010)
Intel Announces Multi-Billion-Dollar Investment in Next-Generation Manufacturing in U.S (October 20, 2010)
Technicolor collaborates with Intel for next generation smart set-top box (September 17, 2010)
Intel and AMD Retain Market Share amid Fast Growth (September 16, 2010)
Intel to Acquire McAfee for approximately $7.68 billion (August 19, 2010)
FTC Settles Charges of Anticompetitive Conduct Against Intel (August 5, 2010)
Aava Mobile’s Hardware-Enhanced ’Virta Android SDK’ Speeds Development of Android App’s for x86 Smartphones and Tablets (June 3, 2010)
LynuxWorks Announces LynxSecure 4.0 — the Most Feature-Rich Secure Separation Kernel and Embedded Hypervisor (April 28, 2010)
DataDirect Networks to Showcase Cloud-Based Content Storage Technology at NAB Conference (March 26, 2010)
Intel Applauds FCC’s National Broadband Plan (March 18, 2010)
Intel CEO: ‘Computing No Longer Confined to the PC - It’s Everywhere’ (January 11, 2010)
Intel Announces Next-Generation Atom Platform (December 24, 2009)
Intel Comments on FTC Suit (December 18, 2009)
FTC Challenges Intel’s Dominance of Worldwide Microprocessor Markets (December 18, 2009)
Intel, NEC to Develop Supercomputer Technologies of Tomorrow (November 18, 2009)
Liquid Computing and Intel to Showcase Unified Computing on Industry Standard Intel Server Systems (November 6, 2009)
Intel Unveils 45nm System-on-Chip for Internet TV (September 25, 2009)
TransGaming Collaborates with Intel to Bring GameTree.tv Home (September 25, 2009)
Intel and Nokia Announce Strategic Relationship to Shape Next Era of Mobile Computing Innovation (June 25, 2009)
Provision Interactive and Intel Join Forces for Promotion and Development of Each Other’s Unique Technologies (April 9, 2009)
Ericsson collaborates with Intel to bring theft protection to Mobile Broadband notebooks (December 12, 2008)
Absolute Software, Intel and Lenovo Bring Enhanced Computer Anti-Theft Protection to Businesses (December 3, 2008)
Ericsson Collaborates With Intel to Bring HSPA Mobile Data Solutions to Intel’s Mobile Internet Devices (MIDs) (October 20, 2008)
Intel and SpikeSource Collaborate With Socialtext (August 20, 2008)
N-able Technologies and Intel Extend Integration Efforts to Support New Intel Centrino 2 with vPro Technology for Mobile Computing (July 16, 2008)
Intel Adds Momentum, AMD Makes Long-Term Gains in Q1 Microprocessor Market (July 7, 2008)
Intel Approves High Definition Digital Content Protection Over OWLink’s DLI Fiber Optic Links for Encrypted High Definition Video Transmissions (January 17, 2008)
Intel survey reveals tech savvy Canadians lead rest of country to future trends (December 4, 2007)
iSuppli’s Final Q2 Microprocessor Market Share Estimate Reveals Greater AMD Gain (September 12, 2007)
Option to Develop World’s Smallest Wireless Module Optimized for Intel-based Mobile Internet Devices (MID) (June 11, 2007)
Skype Teams up with Intel to Deliver Internet Communications Experience to PC Users (April 30, 2007)
MobiTV and Intel Collaborate to Offer Live TV to Notebook and Mobile Internet Device Users (April 19, 2007)
Virtual Windows to Run Unmodified on Linux (February 12, 2007)
Microsoft and Intel Propose New Global Value Chain Collaboration Standards for High-Tech Manufacturing Industry (September 28, 2006)
Novell and Intel collaborate to deliver first Xen-enabled Linux enterprise solution (September 25, 2006)
Intel Announces Restructuring: expects to Reduce Costs and Operating Expenses by $3 Billion in 2008 (September 6, 2006)
Marvell to Purchase Intel’s Technologies for $600 Million (June 27, 2006)
Intel Capital Leads Investment in Pando Networks’ Second Funding Round of $7 Million (May 16, 2006)
Intel Corporation Makes Strategic Investment in Zensys, Developer of Z-Wave (April 27, 2006)
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 Powerful Nokia smartphone comes to Canada on Bell’s HSPA network
Nokia and Bell have launched the Nokia N97 smartphone in Canada. Bell is the first carrier in North America to launch the Nokia N97. This powerful smartphone offers extensive personalization capabilities, allowing clients to customize their mobile experience to suit their taste and personality. Whether you like the latest sports score, late-breaking news or celebrity gossip, you can customize the Nokia N97’s homescreen with the web content, widgets and contacts that are important to you.
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