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YANGAROO and Telestream Integrate Services

YANGAROO Inc., (TSX-V: YOO, OTCBB: YOOIF), a secure digital media distribution company, and Telestream are integrating YANGAROO’s Digital Media Distribution System (DMDS) and Telestream’s TrafficManager, which automates the way television advertising spots move within a TV station. Using Telestream’s FlipFactory automation engine, TrafficManager integrates directly with the DMDS Manager and Website, automatically detecting spots when they are delivered via DMDS. When the spots arrive, TrafficManager automatically prepares them for broadcast, matching them with a dublist, preparing and delivering them to the on-air server, and notifying the automation system.

It also automates other manual tasks including spot audio level correction and file naming. The combined solution is a file-based workflow that eliminates the need for tape and couriers, ensuring the highest possible quality and speed while saving time and money. More than 80% of the top broadcast station groups, media companies and Fortune 100 companies use Telestream products.

"FlipFactory transcodes more formats, integrates more deeply with more systems, and provides greater flexibility and reliability for more customers worldwide than any other enterprise-class workflow automation or server-based video transcoding product on the market," said Gary Petruzzi, Partner Integration Manager of Telestream. "By integrating with DMDS, together we provide a seamless digital solution right from the provider of television advertising through to our television broadcast partners’ on-air systems."

"This integration is another step forward in our plan to provide a complete end-to-end service for television advertisers and broadcasters," said Richard Klosa, Chief Technology Officer of YANGAROO Inc. "FlipFactory is the most widely used system in the broadcast field and Telestream is an ideal partner for us."

In further news, the company’s board of directors has granted 300,000 options to an executive. These options are exercisable at $0.09 per share and expire April 20, 2015. The board of directors has adopted a policy of setting option exercise prices at the greater of the three month weighted average trading price and the closing price on the day before the grant. These options are subject to the usual vesting period as required by the TSX Venture Exchange.

 [May 7, 2010]


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